Strategic Management Essay Example | Topics and Well Written Essays - 2000 words

Strategic worry - Essay Example1-13). The different strategies are analyzed and their sustainability evaluated. Also, recommendations and justification are given for other germane(predicate) strategies. Discussion The Samsung Electronics has been involved in accumulation of know conductge over the last few decades. However, the caller-up is face up tough competition from other companies. The increase in the afield production has impacted on the strategical response in Korea. The production network in Samsung extends beyond the ASEAN region through to China and India. ration out of the overseas production to the total production has in the recent years change magnitude sharply. The competition is severe towards the cost-driven struggle for the low-end markets (Leachman & Jeenyoung 2002, p. 61-77). The three major electronics producers in Korea Samsung, Daewoo and Goldstar, conduct expressed their intention in increasing the overseas production. By early 1990s, the Samsung Ele ctronics performed an organization integration meant to increase the coordination between the marketing, production and research across and deep down the product lines. By 1992, the multiple product domains were fully under the control of Kim Kwang Ho, who was the CEO and the head of the semiconductor unit operation. The company started initiating more radical reforms by mid 1993 who improved the dissemination of knowledge within the group. The semi-conductor sector enhanced the technological synergy in other related businesses. For instance, the production of the DRAM technology led to the precision of the Samsung electronics leading to significant improvement in technology. The product design capability is an important system by Samsung to enhance the internationalization of production where the low-value-added goods were produced while new products prohibited hollowing out of production in Korea. The increased changes of the competition conditions increased the difficulties i n foreign licensing and the designs turned out to be very complex. Samsung began acquiring well-nigh new capabilities through direct acquisition of foreign firms. The R&D operations in Samsung have been continually centralized Samsung Electronics had strategized on the release of new devices to expand the line-up based on the conditions in the market. This was to prevent overreliance on the android Platform from Google. This sought for the reduction of dependency on Android (Bong & Jinjoo 2004, p. 16). The company produces TFT monitors with the corporeal customers being in mind. This dodging necessitates an approach where the company identifies potential markets among the business users whose employees have a racy likelihood of spending long hours on a computer screen. The company also targets other markets such as the high street shops that use TFTs for the point of sale terminals. The company uses the radical market strategy to encourage high purchases of their products. The head office in Korea has played a crucial role in introducing strong brand awareness as well as instilling good product perceptions. Assessing the sustainability of this strategy, the company has been able to realize high profiles as well as creating high profile for their brand (Chung & Karen 2009, p. 20-27). Samsung Electronics is comparatively new in mobile communications. Having established in CDMA markets in Korea and USA, Samsung has decided to incorporate global